There’s a new holiday in town: Generosity Day.

Updated from original on Feb. 15

Yesterday, February 14th, was Generosity Day. Read how Mixtape Communications contributed to Generosity Day.

We love that Katya Andresen of Network for Good and Sasha Dichter of Acumen Fund have challenged us to reboot Valentine’s Day into Generosity Day. They are asking us to spend the day, “being more generous, giving more money, sharing of yourself, being of service.” How could we not love this idea?

Not only is this a great idea, but it is a relevant case study in real-time planning and implementation. Find out how this all got started in the course of 48 hours in this Fast Company article. Be sure and follow the conversation on Twitter via the hashtag #generosityday.

Mixtape Communications joined in Generosity Day by offering free mini communication audits to non profits and foundations. Non profits and foundations sent us the link to their websites or a social media pages  (e.g. your Facebook or Twitter page). We took a look, and gave them a few ideas to improve and commented on what they are doing well. Thank you so much to all the non profits that asked for our help. We had a great time on Generosity Day!

Thanks: Flickr lawprier