Posted in Social Media on 8:53 pm
The sweet spot of marketing is matching your organization’s message with what your audience cares about or is experiencing. Today’s Super Bowl blackout took this to a whole new level, with brands & nonprofits tweeting about their product or mission as it related to a power failure witnessed by millions. Take this tweet from Global Giving, using [...]
Posted in Tips & Resources on 5:44 am
Have you found yourself devouring Beth Kanter and Katie Paine’s new book, Measuring the Networked Nonprofit? We are too and just finished the chapter on building a Ladder of Engagement. In this post we’re going to share with you a tools we created for nonprofits to use in designing their own ladders, or in this case [...]
Posted in Uncategorized on 12:11 pm
A special update from Zan McColloch-Lussier, DJ & Idea Generator at Mixtape Communications For the last 2 and a half years Mixtape Communications has been my hub for learning about social media and communications and then applying this new knowledge to projects with local foundations and nonprofits. Starting next week things are going to change [...]
I'm Zan McColloch-Lussier, the guy behind Mixtape Communications - think of me as your DJ.
I'm a lifelong nonprofiteer and blog here about social media, communications and how these are changing and effecting nonprofits & foundations.
Let's learn together, shall we?
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