writing good subject lines

Small yet powerful: compelling subject lines

Part 1 in a series on important content that your nonprofit might be overlooking. You can safely assume there are two types of readers looking at your nonprofit’s blog posts, eNewsletters and website – the deep divers and the skimmers. There’s plenty of tips on how to reach those deep divers with engaging narratives and [...]

online giving infographic

How to rock online giving this Fall

Are you ready for some…fundraising? It’s fall, which might mean football and back to school for most people, but for development directors and nonprofits it signals the start to some serious fundraising. Although people are generous all year long the Fall and end of the year still remain the traditional times for charitable giving. With [...]

Ink on Paper

3 tips from the golden age of printing

Something great happens when we commit ink to paper. Printing makes us carefully consider every square inch of the paper, who it’s going to and what we want to say to them. The cost and time involved in printing a newsletter, direct mail piece or annual report compels us to be deliberate and thoughtful. One [...]