12NTC-danroam

What if you drew your mission statement?

Non profits and foundations are in the business of solving complex problems. To get people to come along for the ride and help they need to understand both the problem and our solutions. But how do we usually go about explaining these? Through complex written documents, pie charts and lots of text. Dan Roam, the [...]

Stand-with-Planned-Parenthood

What Planned Parenthood learned from two communications crises

SXSW Interactive has come and gone, but there’s still plenty to learn. Here’s the second in a series of posts with insights & tips for non profits & foundations from SXSW. Over the last year Planned Parenthood has given all non profits two strong examples on how to handle, and leverage, a communications crisis. First was [...]

writing good subject lines

Small yet powerful: compelling subject lines

Part 1 in a series on important content that your nonprofit might be overlooking. You can safely assume there are two types of readers looking at your nonprofit’s blog posts, eNewsletters and website – the deep divers and the skimmers. There’s plenty of tips on how to reach those deep divers with engaging narratives and [...]