Save time by curating instead of creating
Posted in Social Media on 9:12 am
If there was a song called, “I’ve Got No Time to Blog” would you be singing along? If so, you’d be joined by a lot of your non profit colleagues who are finding it hard to create enough content. This is coupled by our audiences feeling overwhelmed by the continual flow of information coming at them day and night.
Our solution? Become a curator instead of a creator. Curators finds the best content, re-package it and share it with their audiences. This is much less time-intensive than creating content yourself and positions your non profit as a trusted voice on your issue area.
Hear more about how to save time and increase your value by becoming a curator in the latest Movie Monday. It features me, Zan from Mixtape Communications.
In the video I talk about how listening is key to curating. Here are a some great tools for creating your own listening dashboard :
Social Media Listening for Nonprofits by Chad Norman
How to Monitor Social Media Mentions in 5 Minutes a Day
How to Create a Listening Dashboard for your Organization from Amy Sample Ward

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